Hello! I'm Jessica Sadler, founder of Orange Blossom Marketing Co. and a Customer Lifecycle and Retention Strategist based in Orlando, Florida.

Over the past 15 years, I've helped businesses grow through email marketing, ecommerce, customer journey optimization, and retention strategy. As the sole marketing professional for several small businesses, I learned that many growth challenges aren't caused by a lack of traffic, they're caused by customers dropping out of the journey before they purchase, return, or engage again.

Customers abandon carts. Subscribers never become buyers. First-time customers disappear after checkout. These are all signs of revenue leaks that can quietly limit growth.

Today, I help businesses identify and fix those leaks through customer retention audits, lifecycle marketing strategy, email optimization, and customer journey analysis. My goal is simple: help businesses get more value from the customers they've already worked hard to acquire.

I don't believe every problem requires more advertising, more content, or more complexity. I believe in understanding customer behavior, removing friction, and creating experiences that make it easier for customers to take the next step.

Whether you're looking to improve retention, increase repeat purchases, recover abandoned carts, or strengthen your email marketing strategy, I provide practical recommendations designed to drive measurable results.

Because sometimes the fastest path to growth isn't finding more customers—it's keeping more of the ones you already have.